cameroon gce 2023 intermediate level digital marketing practice 1
cameroon gce 2023 intermediate level digital marketing practice 1
1. Digitalisation in marketing is characterised by
the introduction of
A Intranets.
B Network.
C Extranet.
D Internet.
10. A network of inter connected machines round
the globe to facilitate online activities is
termed.
A Extranet.
B Internet.
C Network.
2. The two main pillars of digital marketing is; D Intranet.
A PPC and SEO.
B Internet marketing and E- marketing.
C SEM and SMM.
D Offline and online marketing.
A computer network which permits
transactions over long distances is known as
A LAN.
B WAN.
C MAN.
D PAN.
1 1.
3. The performance of marketing activities
through digital technological devices without
the use of the internet is referred to as
A Offline marketing.
B Digital marketing.
C E- marketing.
D Online marketing..
12. A software internet device that permits users
to convert a telephone internet access to a
computer internet access is known as;
A Firewall.
B Router.
C Hub.
D Wi-Fi.
4. Which of the following is a digital marketing
technique
A SEO.
B Computer.
C Internet.
D Modem.
13. Firms can now send commercial messages to
their target customers online as a result of the
A Internet.
B Phone.
C Computer.
D Intranet.
Another name for a digital economy is
A Market economy.
B Electronic economy.
C Web economy.
D Business economy.
5.
Orange network is an example of
A URL.
B Internet Protocol.
C Internet Service Provider.
D HTTP.
14.
6. Most firms go digital so as to
A Protect customers.
B Increase sales.
C Meet other firms.
D Watch videos.
Websites that facilitates the buying and selling
of goods and services is known as;
A Magazine website.
B E-commerce website.
C Media website.
D Portfolio website.
15.
A marketing technique were businesses get to
target audience through print media is referred
7.
as
A Electronic marketing.
B Digital marketing.
C Traditional marketing.
D Offline marketing.
When Noble Beauty Company sells natural
hair products to her online customers, this
marketing activity is classified under.
A B2B.
B C2C.
C C2B.
D B2C.
16.
The main feature of traditional marketing is
that, it uses
A Internet.
B Smart phones.
C PPC.
D Catalogues..
8.
My neighbour usually pays her electricity bills
through her phone. This digital transaction is
known as
A Mobile banking
B Mobile ticketing
C E-Bills
D Payment.
17.
A form of marketing that helps a firm go viral is
A Traditional marketing.
B Content marketing.
C SEM.
D Digital marketing
