cameroon gce intermediate level 2025 digital marketing practice 1
cameroon gce intermediate level 2025 digital marketing practice 1
1. The main objective of digital marketing is to:
- A) Reach many people online
- B) Interact with target audiences
- C) Use digital channels
- D) Achieve business growth and success
2. A marketer who uses the Internet and online based digital technologies is practicing:
- A) Digital marketing
- B) Online transaction
- C) Direct marketing
- D) Electronic marketing
3. Which marketing activity uses media elements like magazines and flyers?
- A) Offline marketing
- B) Digital marketing
- C) Online marketing
- D) Traditional marketing
4. An example of offline digital marketing is:
- A) Affiliate marketing
- B) Content marketing
- C) Telemarketing
- D) Email marketing
5. Which digital marketing technique enables conversations?
- A) SEM
- B) Social media marketing
- C) SEO
- D) Content marketing
6. A digitalized economy is one which:
- A) Enjoys a variety of products
- B) Meets many people online
- C) Uses advanced technology
- D) Generates more taxes
7. Digital transformation is of essence because of:
- A) High operational cost
- B) Reduced operational cost
- C) Advanced network
- D) High rate of connection
8. Print media marketing is an example of:
- A) Digital marketing
- B) Online marketing
- C) Offline marketing
- D) Traditional marketing
9. In which year was the www developed?
- A) 1992
- B) 1991
- C) 1996
- D) 1979
10. An organization’s private network available only for selected users is known as:
- A) Internet
- B) Intranet
- C) Net
- D) Extranet
11. A network type used for communicating among computers and devices like Telephones within a computer lab is referred to as:
- A) WAN
- B) MAN
- C) PAN
- D) LAN
12. One of the following links computers, Printers and other electronic devices to the Network:
- A) Network devices
- B) Software devices
- C) Router devices
- D) Hardware devices
13. Which network device is used for the transmission of data?
- A) Switches
- B) Routers
- C) Repeater
- D) Access point
14. Which stage of the digital buyer’s journey is most influenced by social media marketing?
- A) Awareness
- B) Interest
- C) Decision
- D) Retention
15. Commercial transactions carried out with the use of computers and tablets best describes:
- A) E commerce
- B) M commerce
- C) Marketing
- D) Commerce