Cameroon GCE Intermediate Level 2026 Digital Marketing Practice Paper 2
Download and revise with the official June 2026 Cameroon GCE Intermediate Level Digital Marketing Practice Paper 2 for Marketing (MKTG). The paper code is 5070.
Paper description
- Subject: Digital Marketing Practice
- Paper: 2
- Paper code: 5070
- Duration: 3 hours
- Format: Answer five questions; all questions carry equal marks
- Examination year: June 2026
Main areas covered
- Buyer journey and website traffic
- Search engine marketing and conversion
- Social media, PPC and mobile commerce
- SEO tools, Google Trends and advertising
- Email marketing, online payment and web design
Sample questions and revision prompts
- Describe four digital marketing techniques and the stages of the buyer journey.
- Explain how advertising extensions can generate leads.
- State the factors that determine PPC advertisement rank.
- Compare search engines and explain their marketing uses.
- Calculate advertisement rank and conversion rate from supplied data.
Use these prompts to guide your revision, then work through the complete paper under examination conditions.
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