gce 2021 intermediate level product mastery 2

gce 2021 intermediate level product mastery 2

gce 2021 intermediate level product mastery 2

1. DANA is a new company setup to produce detergents. The owner of this company has difficulties to identify the different departments that will facilitate their operation. As a marketer, help DANA company to answer the following:-

(a) List and briefly explain 5 departments that DANA has to put in place. (10 marks)
(b) DANA needs to seek insurance cover for his company. List 3 characteristics of services to DANA
Company. (3 marks)
(c) DANA company carried out its first transaction s for the month of May 2019 as follows:-
Cost of goods produced: 2,000,000 FCFA
Bills (electricity and water) 40,000 FCFA
Rents 100,000 FCFA
Salaries 200,000 FCFA
Taxes 2% on production cost
If sales were realised at 2,800,000 FCFA

Calculate DANA’s situation in terms of profit or loss.

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